“Formating forma / Traces of Memory of a Modern Brazil” is an exhibition that was designed based on the collection of Galeria Teo with the purpose of telling the story of the company’s 60-year history, which began in 1960 with the purchase of Fábrica de Móveis Pau Brasil, owned by Lina Bo Bardi, Pietro Maria Bardi and Giancarlo Palanti by the Italian designer Carlo Hauner and which was initially called Móveis Artesanal. In 1954, Carlo, together with his brother Ernesto Hauner, opened the forma store.
We developed the identity and visual communication and all the expography for this exhibition.