visual identity review and signage design / 2023

shopping eldorado

In 2023, we were commissioned to refine Shopping Eldorado’s visual identity and develop its entire interior and exterior signage system.

Clarity and directness regarding user flow, a clean aesthetic, and a sophisticated look were the guiding principles for this project.

Cartaz Cartaz
Cartaz
Cartaz Cartaz
Executive project and implementation of the signage: Marco Ruotolo